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How to Communicate Business Value of Design

June 03, 2021 03:17 PM
As designers, we are experts of user experience, design aesthetics, and stakeholder needs. The part we are typically unsure of is understanding the real business value of what we do best.
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Designing WITH the Customer

June 03, 2021 11:35 AM
My favorite part of User Experience is talking with the people who actually have to use the product. Because our projects are often commissioned by people very far up the org chart, the day-to-day users are often people who are not invited to the project or design meetings.
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Collaboration

June 02, 2021 08:22 PM
Development is becoming more and more of a team effort. Collaboration is key to not only communication but to the entire life of a product.
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